A scathing look at the world and the people who churn out tens of thousands of TV commercials annually. Legends of advertising like George Lois and Jerry Della Femina are juxtaposed with behind the scenes look at a Ronald McDonald commercial, a visit to a late night San Francisco car dealer (“Where the price slasher lives!”),and on the set with kid commercial star Mason Reese. As George Lois says, it’s fun to put commercials out there, “like poison gas.” Many of these people are clever, shrewd pitchmen. Others are hacks. They’re all here.